Summer Company Spotlight: Stitch and Style with Ruth

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The Summer Company program is funded by the Government of Ontario and delivered by the Small Business Centre of Barrie, Simcoe County and Orillia. The program is designed to empower young entrepreneurs aged 15 to 29 by providing them with the resources and support they need to start and run their own summer businesses. Participants receive up to $3,000 in financial assistance, mentorship from experienced business professionals, and access to valuable training and networking opportunities.  

Meet Ruth Adam and Stitch and Style with Ruth

Stitch & Style with Ruth, created by Ruth Adam, is a home-based fashion business operating in Alliston and Barrie that redesigns thrifted and pre-owned clothing into trendy, one-of-a-kind pieces. Through sewing, resizing, and customizing each item, the business transforms second-hand garments into modern, ready-to-wear styles that reflect current trends. Focused on affordability and sustainability, Stitch & Style with Ruth offers a unique alternative to both thrift stores and fast fashion by providing fully reworked, individualized pieces that customers can’t find anywhere else.

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Smiling person holds two dresses on hangers against a white background.

Follow Along for Ruth’s Journey in Redesign

At the beginning of the Summer Company program, Ruth shared thoughts on business goals, success, and entrepreneurship. These answers provide a glimpse into where Ruth and her business are today, and by the end of the summer, revisiting them will demonstrate the growth and progress that has been achieved throughout the program.

Why did you start this business?

“I started Stitch and Style with Ruth business because I noticed the harmful impact clothing waste was having on our environment, and I wanted to do something about it to help.”

What are your top three goals for your business this summer?
  1. Raise awareness about clothing waste
  2. Increase customers and generate sales
  3. Continue developing my sewing and creative skills
What does success look like for you at the end of the Summer Company program?

"Success means building a consistent customer base while helping reduce clothing waste through recycling and re-use."

What is one piece of advice you'd give to someone looking to start their own business?

“One piece of advice that I would give to someone looking to start their own business is to follow your dream and know that your creativity can be useful in so many ways.”

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Hands cutting lace with scissors on green fabric, measuring tape and pins nearby.

Explore Stitch and Style with Ruth

Follow Ruth to stay updated on her entrepreneurial journey:

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Young woman holding two tops on hangers against a green background.

Learn more about the Summer Company program

To learn more about the Summer Company program, reach out to the Small Business Centre of Barrie, Simcoe County & Orillia today at smallbusiness@barrie.ca or 705-720-2445, or visit the program info page.


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The Small Business Centre for Barrie, Simcoe County and Orillia gives entrepreneurs the assistance they need to start and grow their businesses and meet their entrepreneurial aspirations. Please reach out to 705-720-2445 or email us at smallbusiness@barrie.ca. Ready to take your business to the next level? Get insider access to workshops, events, and growth strategies to turn bold ideas into thriving ventures. Sign up to receive the Small Business Monthly Newsletter! 

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